Or, How to overcome the most common mistakes in user onboarding
It can be a disaster
Let’s say you’re window shopping on Main Street. One of the shop windows attracts your attention and you decide to walk in. You enter a reception room and in front of you sits a person behind bullet-proof glass. There aren’t any products on display, nor any information about the shop’s products.
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Gal Ofel is an experienced product innovation manager, marketer and entrepreneur. Recently, Gal founded and launched Zoostr, the mobile and desktop solution for entrepreneurs.